The prominence of prepared cocktails, trading-up trends and the ever-rising popularity of spirits have all contributed to a year of steady growth within the alcohol industry. Spirits sales increased significantly year-over-year in March and demonstrated Ohioans are choosing high-quality spirits over beer. At a time when the industry and consumers are demanding innovation, The Long Drink is delivering a solution that is both refreshing and bold. Each can delivers a refreshing experience with natural flavors – a beverage that rivals the beer, RTD cocktail and hard seltzer industries.
“It is a truly exciting time for all of us at The Long Drink. We have been working tirelessly to bring the brand to Americans and have been supporting the company in various markets across the United States. The feedback has been terrific. These newly secured large-scale accounts and sponsorships lay the foundation for our expansion across the country,” said co-founder Ere Partanen. “The Long Drink is here to stay.”
Having already gained national attention, The Long Drink Co. will continue to expand across the Midwest’s bar, restaurant and liquor agencies, bringing this legendary category to a broadening fan base.
About The Long Drink
“Long Drink” is a top selling category of alcohol in Finland. The roots of long drinks go back to the 1952 Summer Games in Helsinki. The small, poor country was still recovering from World War II. Yet, the Finns wanted to give tourists an unforgettable experience. To do so, they introduced the revolutionary idea of a new liquor drink, and so, the first long drinks were born. Finally, this legend has been brought to America by the next generation of Finns who want the world to experience the refreshing and unique Finnish Long Drink. The Long Drink garnered a Gold Medal (94 Rating) at the prestigious 2019 New York International Spirits Competition (NYISC).
For More Information:
https://thelongdrink.com/
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June 16, 2021 at 02:08AM
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Finland Inspired 'The Long Drink' Now Available In The Midwest - BevNET.com
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